Superior Threads
(800) 499-1777
May 2010 Newsletter
$3.95
SHIPPING ON ALL RETAIL ORDERS CONTINUES within
the
U.S. 50 states. You choose the products, we’ll choose the shipping
method. (Wholesale and business account orders have different shipping
rates.)International orders: We now offer regular Air Mail rates on international shipping to most countries. Air Mail rates are available for packages up to 4 lbs. International packages over 4 lbs. sent via the Post Office require Priority Mail or Express Mail rates.
WISE WORDS FROM MOTHER SUPERIOR
Most
of our spools now have a button snap-on piece on one end of the spool.
This allows us to wedge the thread end into the button snap-on to keep
the thread from unraveling. The following spools have snap-on ends: Art
Studio Colors, Bottom Line, Highlights, King Tut, Living Colors,
MasterPiece, Metallic, MonoPoly, Nature Colors, NiteLite, Rainbows,
SunBurst, Treasure, and Vanish.
PLEASE
FOLLOW us on Facebook and Twitter and be the
first to hear of new products and specials.
Every time we add 100 new Facebook Fans, we randomly select one Fan from
among all Fans and award a $100.00 gift certificate.
EDUCATION:
Busting the Biggest Myth in the Quilting World
Will
polyester thread really tear the fabric in my quilt?
Everyone has
some cotton T-shirts. One of the most popular brands is Hanes. One
day I called Hanes and asked them what kind of thread they use to sew
their cotton T-Shirts. Here is how the phone conversations went:
Bob:
“What kind of thread do you use to sew your cotton T-Shirts?”
Hanes:
“Why do you want to know?”
Bob: “I love thread. I’m doing
research.”
Hanes: “Just a minute please.”
By the time I spoke to a
third person and convinced them I was not a corporate spy who was
trying to get them in trouble for labeling a T-Shirt as 100% cotton even
though they use polyester thread, I was told they do indeed use
polyester thread to sew their cotton T-Shirts. A 100% cotton T-shirt
gets a lot more wear and tear than a quilt. If it were true that
polyester thread will tear through the cotton quilt fabric, it would do
the same to a T-shirt and at a much faster rate due to the extreme wear
and tear a T-shirt receives. Yet I have never seen the thread in a
T-shirt seam tear through the fabric as a result of normal or even heavy
use. It does not happen.
If we used an extremely strong and wiry
thread with a very low quality flimsy or delicate fabric, yes, it is
possible that the thread, regardless whether it is polyester or cotton
or silk, could tear through the fabric, but when we quilt, we do not
combine an extra strong wiry thread with a low quality flimsy fabric.
If we use quality thread and quality fabric, we are well balanced and
whether we use cotton, polyester, silk, or metallic thread, there is
absolutely no need to worry about the thread tearing through the
fabric.
So where did this "polyester-thread-will-tear-through-the-fabric"
rumor begin? Most likely it is a case of tradition turning into a rumor
and eventually becoming a commonly accepted belief. Great Grandma used
cotton because that is all she had. She taught Grandma, Grandma taught
Mom, and Mom taught me and cotton became the only acceptable thread to
use when quilting. Sometimes traditions are stronger than truth. It is
perfectly fine to use a good polyester, metallic, silk, or cotton
thread in your quilt. Let's go defeat those bad myths.
BOB'S
TEACHING SCHEDULE. Thread Therapy with Dr. Bob
May 12.
Overland Park, KS. MQS show
June 11. Flagstaff, AZ. Odegaard's Sewing
Center. 4:30 and 7:00 p.m.
June 23. Columbia, MO. Statler Users
Group Annual Conference
June 25. Houston, TX. Longarm Training Academy.
July
1-3. Hawaii. School of Threadology goes to HAWAII as part of Quilt Hawaii 2010
August
6. Milwaukee, WI. Milwaukee
Machine Quilting Show.
August 19. Bakersfield, CA. Cotton Patch
Quilters of Kern County
Sep. 27-29. St. George, UT. School
of Threadology. Certified
Threadologist Course
SCHOOL
OF THREADOLOGY
We just completed an amazing three-day
School session with Pam Holland, one of the world's most talented and
creative quilters. All the students are begging for a return
engagement. Watch future Newsletters for an encore session with Pam.
July
1-3. Hawaii (Big Island). Certified Superior Threadologist course in
Paradise. Part of the Quilt
Hawaii
2010 event. Life doesn’t get much better than this. Become a Certified
Superior Threadologist while enjoying a few days in paradise. Other
classes and events are also available as part of the Quilt Hawaii
event. Great room rates at the Waikoloa Beach Marriott Resort & Spa
have been negotiated. Register through Quilt
Hawaii (only 5 spaces left)
Sep. 27-29, 2010. St.
George, Utah. Certified
Threadologist Course
$30
IDEA WINNERS
1. Carol Zwicker (Canada). How
about listing the colour names for the three Designer Sets of King Tut
(Betty Cotton set and the two Sue Nickels sets? I just spent a bunch of
time checking the numbers against my colour cards. It might have been
an easier task if the colours were listed on my screen.
Bob's Note:
Done.
2. Alison Booth (England). I've bought some Treasure hand
quilting threads to sell and am adding them to my website. However,
the details on your website do not include the colour description like
you have for other threads. Please add color descriptions.
Bob's
Note: Done. Here's the link.
1. New video just posted talks about tension settings. The information in this video does more to resolve problems than any other advice I can give. If you have problems sewing with any quality thread, please watch this 8-minute video.
2. DVD
and School of Threadology book combination set. The DVD contains
"Thread Therapy with Dr. Bob seminar. The School of Threadology book
contains over 90 pages of educational
information condensed from 10 years of Bob's research and newsletter
education. This is the book used in our School of Threadology.
Reference Guides are also included. Worth $10,000. Only $29.95 (reg.
$39.90) this month.
3. Superior Silk (#100) should be here next
month. 80 beautiful colors will be available on 220 yd. spools and
1,090 yd. mini-cones.
4. Video tabs added to product pages.
When you land on a Products page such as King Tut or So Fine, there is
a horizontal bar showing numerous tabs such as Description, Spool
Sizes, Color Grids, and now, Video. The current page tab is bright pink
and
the other tabs are blue. These tabs help navigate through everything
related to that specific product. Videos are available for many
products. More are coming.
WHAT’S NEW (Last Month)
1.
Our educational video library is growing. A new Video has been posted
entitled The Magic Needle. This is another chapter from Thread
Therapy with Dr. Bob. Learn what needle is recommended by
professionals and educators and why. This information will improve your
sewing quality.
2. When you land on a Products main Description tab page, we have added a new feature -- a grid showing the recommended needle, tension setting, and bobbin thread for both home machines and longarm machines. Here is a sample page.
3. The
Superior Forum.
We have created a forum on our website for customers to post questions,
responses, ideas, suggestions, and tips. This is for you to share
information and ideas.
NEED a NEW or IMPROVED WEBSITE? Bob's
personal recommendation
Websites
For Quilters specializes in websites for our industry. We use them
and
highly recommend them. (This is an unpaid plug for them because we like
the superior work they do.) For more information, click here. They
have designed over 200 websites for quilting-related individuals and
companies.
INFORMATION for STORES
Customers
use this link to find stores that carry our products. If you work at
or own a quilting-related store, please register on our Store
Locator. We will list your store information absolutely FREE and
help customers find you.
Texture
Magic Reps. Superior Threads is looking for a few more
representatives to sell and
demo our popular new product, Texture Magic at local shops all over the
world. Texture
Magic Reps make samples, teach classes and sell to wholesale and retail
customers. Some territories in excellent locations (below) are still
available. If this sounds like a fun part time home business, please
contact kent@superiorthreads.com
for details. Texture Magic Sales Territories are available in these
locations:
Hawaii, All Islands
South Los Angeles and Orange County
California
San Bernardino & Riverside Counties California
Colorado
West
Texas
San Antonio & South Texas
Houston Texas
Nebraska
East
Missouri & South Illinois
North Illinois/Chicago
Arkansas
Louisiana
Mississippi
Alabama
Georgia
SE
Florida
SW Florida
North Carolina
South Carolina
Virginia
West
Virginia
West Pennsylvania
East Pennsylvania
North New Jersey
& Se NY
New York City & Long Island
E Massachusetts,
Connecticut & Rhode Island
Europe, except Spain
Canada except
British Columbia and Ontario
Everywhere else outside the U.S.
BOB’S
SUPERIOR JOKE of the MONTH
At the church meeting, the
preacher announced, "Anyone with a special concern or problem who wants
to be prayed over, please come forward." Billy Bob got in line, and
when it was his turn, the preacher asked, "Billy Bob, what is your need
that you want me to pray about?”
Billy Bob replied, "Preacher, I need
you to pray for help with my hearing." The preacher put one finger of
one hand on Billy Bob’s ear, placed his other hand on top of Billy Bob’s
head, and then prayed and prayed and prayed. He prayed a blue streak
for Billy Bob and the whole congregation joined in with great
enthusiasm.
After a few minutes, the preacher removed his hands,
stood back and asked, "Billy Bob, how is your hearing now?"
Billy Bob
answered, "I don't know. It ain't 'til next week.”
THANK YOU
for reading. Please forward to a friend and have a SUPERIOR day.
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Bob
Purcell, the Thread Professor and self-certified Threadologist.
Superior
Threads: The ONLY thread with a guarantee.
Superior no ka oi
Copyright
2010
by Superior Threads. If you wish to reprint the Education portion
of this newsletter, authorization is hereby granted as long as the
source is clearly cited as follows: used with permission from Bob
Purcell. www.superiorthreads.com
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